Monday, July 30, 2012

The Difference Between a Lead and a Referral

"What's the Difference to You?"

Read the statement below and let me know what you think about this subject.. 

The difference between a lead and a referral is simple…a referral exists when someone warms up a potential client for you and does and effective job of handing them off to you. A lead is more like a suggestion that may or may not ever turn into business at all.

Tell me what you think a lead is and what you think a referral is when it comes to growing your business and building a circle of influence..

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